Online News-Seeking Behavior among Three Generational Cohorts: Baby Boomers, Generation X, and Generation Y
News-seeking behavior has been a matter of study for many years now. With the rise of the Internet, online news has become a news interest for scholars studying the news field. This research surveyed 73 Generation Y, 46 Generation X and 54 Baby Boomers members at the Rochester Institute of Technology to understand the differences between the three cohorts when it comes to online news readership using the social network Twitter and to learn the differences between the preferred devices each generation uses to read online news.
Communication and Media Technologies (MS)
Department, Program, or Center
Department of Communication (CLA)
Cabrera Torres, Ivonna, "Online News-Seeking Behavior among Three Generational Cohorts: Baby Boomers, Generation X, and Generation Y" (2013). Thesis. Rochester Institute of Technology. Accessed from
RIT – Main Campus
Physical copy available from RIT's Wallace Library at PN4784.O62 C33 2013