Beijing, the capital of China, is considered one of the largest cultural centers in the world. Because of its mysteries and long historical heritages, visitors from all over the world love to travel and witness such a miraculous city. Thus, an Internet travel program featuring Beijing is the primary goal to introduce China to the world. Audiences, especially travelers, will always enjoy watching a high-quality Internet travel channel with a stylish, yet informative, title sequence. As a result, this thesis project aims to use a new computer graphic design technique to create and promote the original title sequences.
For the title sequence, I design a fictitious Internet travel program called Hey! Beijing. The elements primarily include various famous architectures from not only the historical side but also from a brand new cutting-edge perspective. The duration of the animation will be one minute forty seconds in length.
Library of Congress Subject Headings
Beijing (China)--Description and travel--Interactive multimedia--Design; Tourism--China--Beijing--Interactive multimedia--Design
Computer Graphics Design (MFA)
Department, Program, or Center
School of Design (CIAS)
Zhao, Pengxiao, "Hey! Beijing: China Special Series: Promoting the Internet Travel Program of Beijing with Motion Graphics" (2012). Thesis. Rochester Institute of Technology. Accessed from
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