Abstract

Though past research has measured the relationship between critical reviews and public response to such things as film and online products, there has been little investigation on the subject of video games. This study collected 146 survey responses aimed at gathering information on usage of amateur reviews, usage of professional critic reviews, and time spent playing games. The survey asked questions about respondents' beliefs regarding professional critics and amateur reviewers, and the review industry in general. Study respondents' views of the review industry, and their personal opinions of professional critics, show correlations with willingness to incorporate reviews in purchasing decisions. More respondents reported user reviews more useful than they did professional critic reviews.

Publication Date

12-19-2013

Document Type

Thesis

Student Type

Graduate

Degree Name

Communication and Media Technologies (MS)

Department, Program, or Center

Department of Communication (CLA)

Advisor

Bruce Austin

Advisor/Committee Member

Elizabeth Goins

Comments

Physical copy available from RIT's Wallace Library at GV1469.3 .D45 2013

Campus

RIT – Main Campus

Plan Codes

COMMTCH-MS

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