Abstract

Premium solid and hollow chocolate theme-shaped figures are special to consumers’ celebrations. Due to chocolates’ high quality ingredients there was a focus on product preservation. Two packaging materials, aluminum foil wrap and clear cellophane bags were evaluated for maintaining product quality from the perspective of chocolatiers and consumers. Two different surveys were developed. One survey was mailed to a selection of chocolate manufacturers to gather information about chocolate production. The other survey, completed by volunteers, asked about their chocolate purchasing experiences. The conclusion showed that consumers favored one packaging material based on their purchasing experience while the chocolate manufacturers considered the other material as a better choice for product preservation.

Library of Congress Subject Headings

Packaging--Materials; Chocolate--Packaging; Chocolate candy--Packaging; Chocolate industry; Consumers' preferences

Publication Date

2007

Document Type

Thesis

Student Type

Graduate

Degree Name

Packaging Science(MS)

Department, Program, or Center

Packaging Science (CAST)

Advisor

Jacobs, Deanna

Comments

Note: imported from RIT’s Digital Media Library running on DSpace to RIT Scholar Works in December 2013.

Campus

RIT – Main Campus

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