The objective of this study was to determine what packaging based attributes most influence the purchasing decision of foodservice operators. The study was limited to those packaging attributes associated with minimally processed vegetables. A survey instrument was used to poll operators from various segments of the foodservice industry. Factor analysis was employed in an effort to identify attributes with degrees of communality. It was determined that attributes associated with the utility function of foodservice packages were of primary concern. These attributes were linked to the challenges of handling products in the foodservice environment. Factor loadings were significant on two other factors. These factors were linked to cost and control function of the package, and social issues associated with foodservice packaging.
Library of Congress Subject Headings
Department, Program, or Center
Packaging Science (CAST)
Myers, James A., "Analysis of packaging based determinant attributes for minimally processed vegetables: A Food service end-use study" (1993). Thesis. Rochester Institute of Technology. Accessed from
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